A small Tasmanian town’s celebration of its unorthodox beginnings has boosted the local economy.
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November 2, 2018
by Staff Writers
Governments talk ‘place branding’ strategies
Organisers of a new conference exploring how cities and regions are telling their story to attract business and visitors have opened a call for papers.
April 4, 2017
by Marie Sansom
Merged Sydney council rebrands itself as the place “where interesting happens”
Hits back at critics it’s boring.